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Today, we regularly spoiled by very cheap, compact memory to the point where 16 gigabytes on a microSD card the size of a postage stamp is not only unremarkable, but has become expected; however, in NFC chips, cost, small die sizes and low power usage are of critical importance. Therefore, there is very little memory on most NFC chips — an NXP MIFARE Ultralight only has 48 bytes of read/write memory.